Introduction Seventeen Minutes That Changed the World
xiii
PART 1 A Tale of Two Icons
1
(32)
The Star Is Born
3
(16)
The Chrysler Story
19
(14)
PART 2 Preparing the Ground
33
(124)
How to Destroy DM100 Billion in Ten Years
35
(12)
Out of Africa
47
(28)
Blood on the Piazza
75
(24)
Lutz's Right Brain
99
(16)
Reunification
115
(14)
Swimming with Sharks
129
(22)
A Perfect Storm
151
(6)
PART 3 Negotiations and Love Songs
157
(80)
A Game of Poker
159
(10)
Reefs and Shoals
169
(18)
Relative Values
187
(12)
Getting Everybody On-Side
199
(12)
What's in a Name?
211
(12)
The Deal is Announced
223
(14)
PART 4 Getting to Know Each Other
237
(34)
Kultur Clash
239
(20)
Cracking the Whip
259
(12)
PART 5 Some Conclusions
271
(24)
Endgame
273
(8)
The Twelve Laws of International Mergers
281
(6)
RIP Germany AG
287
(8)
Epilogue
295
(6)
Select Bibliography
301
(4)
Index
305
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