The Fabric of Mobile Services Software

Wiley Series On Information And Communication Technology T. Russell Hsing And Vincent K. N. Lau, Series Editors The Fabric of Mobile Services Software Paradigms and Business Demands Shoshana Loeb Benjamin Falchuk Euthimios Panagos

Shoshana Loeb, PhD, is Executive Director and Chief Scientist at Telcordia Technologies, Piscataway, New Jersey. She has a proven track record in creating, financing, operating, and growing innovative technology organizations and businesses.

Ben Falchuk, PhD, is a Senior Research Scientist in the Software & Applications Lab at Telcordia Technologies. He has a long and diverse background of innovation in practical R&D related to the areas of mobile, multimedia, HCI, and middleware.

Euthimios Panagos, PhD, is a Senior Scientist at Telcordia Applied Research. His expertise lies in the areas of distributed data management, strategic planning, engineering, marketing, and client engagement.

Preface	p. xiii
Introduction	p. 1
Introduction	p. 1
Ubiquitous Computing and Next Generation Mobile Services	p. 4
The Mobile Web	p. 5
Emerging Mobile Services Environments - Network View	p. 8
The Mobile Device Environment	p. 11
The Personal Assistant Example	p. 12
The Social Rules of Mobile Services	p. 14
The Focus of This Book	p. 16
The Business of Mobile Services	p. 19
The Ecosystem and the Value Chain	p. 22
Between Two Worlds	p. 27
Cooperation vs. Competition	p. 27
Dumb vs. Smart "Pipes"	p. 29
Opposing Forces at the User Level	p. 31
Innovative Business Models	p. 31
The MVNOs	p. 31
Communications as a Feature	p. 33
The Economy of Free	p. 34
Case Study: Personalized Navigation Devices	p. 36
Summary	p. 38
Questions	p. 39
Mobile User Location as a Services Enabler	p. 41
Introduction	p. 42
LBSs-The Killer Enabler	p. 44
LBSs and Wireless Operators	p. 45
LBSs and Mass Market	p. 46
Positioning Technology	p. 48
Cellular	p. 48
GPS and Assisted GPS	p. 51
Wi-Fi Positioning	p. 53
Short-Range Wireless Communications	p. 54
Evaluating Positioning Technologies	p. 58
LBS Architectures and Middleware	p. 59
GIS Databases, Mapping, and Geo-coding	p. 61
Location API for Java ME (JSR 179)	p. 63
Charging	p. 65
Subscriber Privacy and Profile Management	p. 66
Information-Level Enablers	p. 67
Summary	p. 70
Questions	p. 70
Simplicity and User Experience	p. 71
New Services and User Experience	p. 72
Hiding Complexity	p. 75
Mobile User Expectations	p. 78
Attention's "Long Tail"	p. 80
User-Centered Simplicity and Experience	p. 81
Illustrating User-Centered Design Decisions and Principles	p. 82
Complexity Issues Facing Both Users and Designers	p. 84
Customizing and Identifying	p. 85
Gadgets and Mashups - Building the Mobile Service Yourself!	p. 88
Methodologies for Simplicity and User Experience	p. 90
The Iterative Design Approach and Experience Prototyping	p. 94
Case Studies: Simplifying Paradigms	p. 95
Simplifying Access to the Network - NTT DoCoMo i-Mode	p. 95
Simplifying Access to Third-Party Content - BREW and Get It Now®	p. 96
Simplifying and Enabling Hands-Free - Voice XML	p. 97
Simplifying the Form - Apple	p. 98
Simplifying Search - Google	p. 99
Simplifying Mobile Development - Web 2.0 and Mobile Mashups	p. 99
Summary	p. 101
Questions	p. 102
The Always-on Infrastructure Challenge	p. 103
Always-on Service Properties	p. 104
Interactive Processing	p. 106
High Availability	p. 107
Scalability	p. 108
Circuit/Packet Infrastructure Considerations	p. 111
Architecting for Always-on Mobile Services	p. 112
Scalable Mobile Services and Event-Driven Architectures	p. 112
High Availability for Mobile Services	p. 118
Always-on System Architecture Considerations	p. 120
Virtualization	p. 123
Business Impact of Always-on	p. 125
User Expectations	p. 125
Partnerships and Business Agreements	p. 126
Over/Under Engineering	p. 128
Data Management	p. 129
Modeling Location Information	p. 129
Accessing Location Information	p. 130
Partioning	p. 131
Replication	p. 131
Summary	p. 133
Questions	p. 133
Underpinnings of Mobile Opportunism	p. 135
Managing Complexity and Opportunities	p. 135
Opportunism	p. 137
Opportunism and Service Design	p. 141
Technologies Supporting Opportunism	p. 153
Agent-Based Systems	p. 153
Semantic Web and Ontology	p. 156
Design of Opportunistic Systems - Examples	p. 158
Opportunistic Network Utilization for Mobile Devices	p. 158
Opportunistic Navigation and Reminder Systems	p. 161
Mobile Dating Systems	p. 163
Mobile Localized Information Sharing	p. 164
Relevant Standards	p. 166
Summary	p. 167
Questions	p. 167
Design Patterns for Mobile Services	p. 169
Background	p. 170
Architectural Patterns	p. 170
Model-View-Controller	p. 171
Client-Server	p. 172
Minimalistic Core	p. 174
User Interface Design	p. 175
Wizards	p. 176
Slideshows	p. 177
Pagination	p. 178
Cascading Menus	p. 179
Mobile Widget Visual Patterns	p. 180
Voice Interface	p. 181
Distribution and Resource Management	p. 183
Remote Proxy	p. 183
Data Transfer Object	p. 184
Remote Fa&ccidle;ade	p. 185
Caching	p. 186
Pre-Fetching	p. 186
Synchronization	p. 187
Event Notification	p. 189
OMG Notification Service	p. 190
Use Case: Voice-Based Content Management	p. 191
Voice Application Development Life-Cycle	p. 192
Why Voice Authoring?	p. 194
Information Model	p. 194
System Architecture	p. 196
Summary	p. 198
Questions	p. 198
Advanced Services of Today and Tomorrow	p. 199
Emerging Mobile Application Areas	p. 200
Reminder Systems	p. 201
Automotive Telematics	p. 203
Mobile Healthcare Trends	p. 205
Mobile Marketing	p. 207
Mobile Virtual Worlds	p. 209
Advanced and Emerging Mobile Technologies and Services	p. 211
Auctioning Models Based on User Context	p. 212
Repurposing the Mobile Device	p. 213
Ambient Services and Interactions	p. 216
Google Top 50 Android Applications	p. 218
Mobile Augmented Reality	p. 220
Lifestreaming	p. 222
Evolution of the Device: Smart and Organic	p. 222
Mobile Barcodes	p. 224
Getting Personal - What It Takes and Why It's Important	p. 225
Challenges of Personalized Mobile Services	p. 227
Summary	p. 229
	p. 230
Concluding Remarks	p. 231
References	p. 233
Index	p. 241
Table of Contents provided by Ingram. All Rights Reserved.

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The Fabric of Mobile Services Software Paradigms and Business Demands

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