The Handbook of College Athletics and Recreation Administration

The Handbook of College Athletics and Recreation Administration (HCARA) provides a practical and informative resource for athletics administration, recreation, and fitness practitioners of all levels in both 2 and 4-year institutions, public and private. It is also a resource for graduate students and faculty in sports management programs with an emphasis in collegiate athletics. HCARA addresses the broad functional areas of collegiate athletic enterprises: intercollegiate athletics, health and fitness, and recreation and covers such foundational issues as ethics, legal issues, and governance; functional skills such as managing students and staff, budgets, events, facilities, fundraising, marketing and media relations, and managing relationships and political environments; and contemporary issues such as diversity, health and wellness, and professional development and advancement. Part One: Foundations 1- College Athletics: Continuity and Change Over Four Centuries; 2- An Overview of Fitness and Recreation in Collegiate Settings; 3-Theoretical Foundations; 4-Ethics and Professionalism in College Athletics and Recreation; 5- Legal Issues in Intercollegiate Sports and Recreation ; 6-Title IX; 7-Governance of Intercollegiate Athletics and Recreation Part Two: Skills; 8- Managing, Leading, and Supervising Student Employees and Staff; 9-Financial Management and Budgeting; 10- Planning and Managing Facilities; 11-Managing Events; 12-Managing Friends and Raising Funds; 13-Managing Marketing and Media Relations; 14-Managing Relationships and Political Environments; 15-Managing Assessment and Evaluation Part Three: Issues; 16-A CEO's Perspective of Athletics and Recreation; 17-Dimensions of Diversity; 18-Health and Wellness Issues; 19-Professional Development and Advancement; 20-Looking to the Future; Summing Up and Looking Ahead

George S. McClellan is the vice chancellor for student affairs at Indiana University-Purdue University Fort Wayne. Chris King is the director of intercollegiate athletics at the University of Texas-Pan American. Donald L. Rockey, Jr. is associate professor in the Recreation and Sport Management Program at Coastal Carolina University.