Fundraising for Nonprofit Groups

Raising money is the most essential and also the most difficult task for any nonprofit organization. This book is a step-by-step guide for nonprofit groups that need to raise between $100,000 and $5 million annually.This recently expanded and updated edition explores fundraising through telemarketing and the Internet, and ways to find long-term corporate sponsorships. It answers the following questions:- Who gives money to nonprofit organizations?- Which potential doner is best to approach for your organization?- How do you prepare a funding proposal?

Joyce Young has worked on both sides of the fence in nonprofit organization funding. She was a fundraiser for the Pollution Probe Foundation for two years and has since set up public funding programs for government agencies. She taught fundraising classes and wrote several newspaper and journal articles on the topic. Ken Wyman, CFRE, is a popular trainer/consultant and professor in Humber College’s postgraduate Fundraising and Volunteer Management program. He teaches courses online at Greenability and he offers free fundraising tips to anyone who requests them by e-mailing him. Ken has more than 25 years’ experience helping grassroots groups grow. He is a Certified Fund Raising Executive and was awarded the first-ever designation as Fund Raising Executive of the Year by the Toronto Chapter of the Association of Fundraising Professionals. John Swaigen is a lawyer who started his career in 1974 as a member of the staff of a financially struggling nonprofit environmental organization. Over the years, he has served on the board of directors of several nonprofit groups and has raised money for projects ranging from organizing community opposition to damaging urban development to writing and publishing books on how to fight for social justice. He also has professional experience in evaluating the efficiency and effectiveness of nonprofit groups.